Toyota thinks TRD to win younger buyers: The idea: Bring racing line to cars, possibly starting with Camry

摘要

Since 2007, Toyota Motor Corp. has been racing the nation's best-selling car, its Camry sedan, in the nation's most-watched motor sports series: NASCAR. Now, it hopes to finally leverage some of that track cred in the showroom as part of President Akio Toyoda's bid to zest up the brand's stodgy image and win over younger shoppers.