The Need for Nutrition Research: Reframing Consumers' Perception of Pecans

摘要

The American Pecan Council is a federal marketing order established in November2016 with oversight by the U.S. Department of Agriculture (USDA). The purpose of the order is to assist the American pecan industry in the promotion, research, standardization, and consumer information of U.S. pecans. The order provides the pecan industry a means to develop a coordinated program designed to strengthen the American pecan industry’s positionin the marketplace.