WHY WINE INDUSTRY SHOULD COTTON ON TO NEW TECHNOLOGY: Wine exports boom but many vineyards struggle

摘要

YOUNG, NSW, winegrape grower and winemaker Andrew Harris says the wine industry can learn plenty from the way cotton farmers quickly adopt new technology and improved production methods. The rapidly expanding Australian wine industry is now often held up as a shining example of how a rural enterprise can succeed in tough world markets by producing high-quality, branded products.