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Modern Digital Textile Printing Providing a Competitive Edge in an Evolving Market

机译:现代数字纺织品印花在不断变化的市场中提供竞争优势

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摘要

One of the biggest challenges faced by designers and buyers in the textile industry today is the need to bring new designs to market at an ever increasing speed. Fashion has always been a fast-paced industry, but today top brands are incorporating new colors and styles onto their store floors at unprecedented speeds. Household and other textile applications are also beginning to experience similar pressure to 'provide more designs at a faster pace. Fast-paced creativity has its costs. The creation of more styles and the desire to test an even greater pallet of colors require that additional sample and short run prints be produced for evaluation.
机译:当今纺织业中设计师和买家所面临的最大挑战之一是需要以不断提高的速度将新设计推向市场。时装一直是一个快节奏的行业,但是如今,顶级品牌正以前所未有的速度将新的色彩和款式融入他们的商店地板。家用和其他纺织品应用也开始面临类似的压力,以“以更快的速度提供更多的设计”。快节奏的创造力有其成本。要创建更多的样式,并希望测试更大的色彩托盘,就需要生产更多的样品和短期印刷品以进行评估。

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