Perks of the job

摘要

iVT'S COLUMNIST, LEGENDARY DESIGNER DAVID WILKIE, SHARES A RECENT - AND UNUSUAL - COLLABORATIVE EXPERIENCE INVOLVING COFFEE. This is a story of two companies, partnering to inspire and give a rewarding opportunity to 18 young students taking masters in transportation design at the Istituto Europeo di Design, in Turin, Italy. The collaborative project featured CNH Industrial and Lavazza Group. Quite an unusual combination I think you'll agree, but one that really opened our minds.