BUILDING YOUR PERSONAL BRAND

摘要

Sometimes I think about what people might say about me at my funeral. (Please note I have no plans to pop my clogs any time soon.) But without sounding morbid I do think this is a valuable exercise to do from time to time. It allows us to focus on our strengths and how we hope our contributions might be remembered. I like to think I will be remembered for being kind, strong and generous. I find when life seems overwhelming - cue life, work chaos, lost school shoes - this exercise helps me centre myself and feel appreciation for who I am and what I have to offer.