The beginning of value co-creation: understanding dynamics, efforts and betterment

Chen Tom; Yang Shirley Ou; Leo Cheryl

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The beginning of value co-creation: understanding dynamics, efforts and betterment

机译：价值共同创作的开始：了解动态，努力和改善

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Purpose - The purpose of this paper is to understand the beginning of value co-creation by uncovering the roles, efforts, and desired outcomes of employees and how they affect employees' responses to their firm's co-creation initiatives.

机译：目的 - 本文的目的是通过揭示员工的角色，努力和所需结果以及如何影响员工对其公司的共同创造举措的回应，了解价值共同创造的开始。

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来源
《Journal of Service Theory and Practice》 |2017年第6期|共22页
作者
Chen Tom; Yang Shirley Ou; Leo Cheryl;
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作者单位

Univ Newcastle Newcastle Business Sch Newcastle NSW Australia;

Ming Chuan Univ Int Coll Taipei Taiwan;

Murdoch Univ Fac Business &

Econ Perth WA Australia;

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原文格式 PDF
正文语种 eng
中图分类管理学;
关键词
Employee engagement; Value co-creation; Betterment;

机译：员工参与;价值共同创造;改善;

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The beginning of value co-creation: understanding dynamics, efforts and betterment

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