Hot on the Trail:How the potato industry is embracing traceability

摘要

Because potatoes have to be cooked before people consume them, the industry maybe wasn't as quick to embrace traceability technology and processes with the same urgency as those who grow and process commodities like berries or lettuce. Not so much anymore. "The potato industry continues to follow recommended traceability best practices. However, it is not to the level of ready-to-eat vegetables (because) potatoes need to be cooked," said Dave Masser, president of Pennsylvania-based Sterman Masser. "1 think the (potato) industry has followed suit (regarding other commodities). 1 just don't know if it's been as quickly as some other portions of the industry."