What's in a name?

摘要

”Well quite a tot actually,which is why there is a proposal at the FPS AGM on May 1 5th to change ours!” Guy Pulham,chief executive of the Federation of Petroleum Suppliers(FPS)told Fuel Oil News.“Created in 1979,the Federation of Petroleum Suppliers rose from the ashes of the National Oil Distributor Association(NODA),since then it has passionately served the interests of its members;we will be celebrating our 40th anniversary with a dinner later this year.“During our recent marketing and communications strategy review,it became apparent that the FPS brand needed to be re-energised,so that it meant more to the end consumer as well as being a better fit for the future liquid fuel industry.At regional meetings in October,many members reflected that the current name perhaps did not actually represent what they did!