Direct Software switches on sales in the electricals sector for Amble Electrical

摘要

The latest UK-entrant to the outbound marketing sector, Direct Software, is already reshaping how one electrical wholesaler is approaching their outbound marketing. Luton-based Amble Electrical provides lighting solutions across the UK in industrial and domestic settings. Amble had ambitious growth plans and were keen to expand its reach, supporting some of the most iconic developments across the UK. When the Direct Software team touched base with Amble Electrical to discuss marketing experiences, the Amble Team explained that they had experimented with outbound marketing in the past but have always struggled getting to grips with the software. Amble understood the most effective way to engage but had never found a system that they had confidence in.