"A team driven toward a common goal is an incredibly motivating thing,”says John W.Wirtz II,the latest scion of the Wirtz Manufacturing brand to hold the reigns of the multi-generational US company.The Wirtz family,and brand,have become integral parts of the lead battery industry over many decades.Anyone who has been to a battery conference in the past decade will instantly recognise John-as well as his brothers Jason and Rob,and fatherjohn-holding court at a booth or striding around the exhibition halls.Sixteen months ago Wirtz II,the fourth generation and one of three brothers to work at the Michigan-based company,became the latest in the family-owned company to hold the title of president,charged with ensuring the reputation of the equipment manufacturer for the lead-acid battery industry continues to flourish and grow.
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