King of Shaves takes professional route

摘要

KMI's King of Shaves is building on its extensive range of mass market shaving products by launching a professional grooming range for men into a string of British salons.To launch at London's Salon International event next month,the 13 strong King of Shave Pro range includes styling,cleansing,shave and protect products.The line will initially hit 250 UK salons before rolling into 1000 over the course of three years.