Nivea says that feel-good economy could help financial economy too

摘要

Despite the gloomy economic forecasts, there is one way that women can feel better about themselves and help others do the same in what Nivea calls, "The Feel Good Economy." Nivea is one of the latest beauty companies to take a stance on how women perceive themselves with the commission of a study that looks at the psychological effects of how women give and receive compliments.