Don't forget the ethnic consumer in the anti-ageing skin care boom,warns Mintel

摘要

Baby Boomers,and their love of anti-ageing products are driving the US facial skin care market.Testament to this demand are the 6856 new facial skin care products introduced in 2004 alone,according to Mintel's GNPD.Manufacturers of anti-ageing facial products are increasingly focusing on ingredient innovation to meet this demand,incorporating improved elements ranging from botanicals and vitamins to patented scientific formulations.