Global health and the media

摘要

We commend Pamela Das and Gabriela Sotomayor for shining a light on WHO and its recent handling of communications at the 67th World Health Assembly (June 21, p 2102). What this article also touches on is the role of the media and global health more broadly. Health advocates already struggle to make core public health issues headline news and at the forefront of people's minds. With a record-breaking number of agenda items, World Health Assembly briefings with the media should have been proportionate to new developments and changes being made to communicate these effectively and appropriately.