Research on the innovation ability evaluation of traditional enterprise's business model for internet transition with hesitant fuzzy information

摘要

Since 1990s, the Internet as the representative's information technology fast development, has provided richer innovation way and the innovation space for enterprises compared to formerly any time all. Many new pattern enterprises arise at the historic moment based on the Internet technology. They create and provide the value with the traditional enterprise completely different way to the customer, and obtained huge success that the traditional enterprise to be unable. Under such background, business model-this beginning be seen in the computer specialized glossary, starts to arouse the social widespread interest, and becomes one of the most popular glossaries in academic circles in the worldwide scale in very short time. Now, the business model and the business model innovation in the global scope, brings to the unprecedented attention and the widespread application. Even so, some very important concepts and fundamental theories about the business model fundamental research, such as the concept of business model, the factors that influence the innovation of business model and so on, do not form the uniform conclusion which accepts generally in the theorists. All of that on objective, has formed certain adverse effect to the business model innovation practice, therefore, the fundamental research related to business model and the innovation of business model urgently awaits to strengthen. In this paper, we investigate the multiple attribute decision making with hesitant fuzzy information. Motivated by the induced Choquet ordered averaging operator (I-COA) operator and geometric mean, we develop the induced hesitant fuzzy Hamacher correlated geometric (IHFHCG) operator and then utilize IHFHCG operator to develop the model for multiple attribute decision making with hesitant fuzzy information. Finally, an illustrative example for evaluating the innovation ability of traditional enterprise's business model for internet transition is given to verify the developed approach.