Is Your Company Ready to Export to BRIC? Ensuring success begins with careful research and planning

摘要

In the next decade, it is estimated that 55 to 60 percent of the nearly one billion households with incomes higher than $20,000 a year will be in the developing world. If you have a stable business in the U.S., the time is right to start exporting to other countries, especially since 45 percent of the global GDP is estimated to originate from seven emerging economies: Brazil, Russia, India, China (BRIG), Mexico, Turkey, and Indonesia. But before you decide to expand your business to any of these countries, it is vital to understand the many dynamics of expanding internationally.