A natural business move for pharmacies

摘要

The pharmaceutical industry may soon begin replicating successful trends put into use by the Natural Products Industry. Noting the growth of selfcare and the public's increasing interest in health, chain drug stores, are on track to utilize strategies seen previously only in health and natural product stores. Being on guard for this is in the best interest of any independent retailer wishing to successfully compete with the mainstream change. Personalized service has always been a strength of natural products retailers. Customers feel like they are consulting with a trusted friend when they seek out natural remedies to whatever is ailing them. Store employees aren't medical doctors, but many customers trust their expertise in the natural health field and are confident that the products they purchase match their goals. Chain drug stores often haven't allowed for such a oneon-one environment, though that soon may change.