Herbal update: no news, good news and bad news

摘要

In the news business, no news is bad news, good news is no news, and bad news is good news," said Fox News anchor Brit Hume during his keynote address at NNFA MarketPlace 2001 in Las Vegas this past June. The Natural Products Industry has been quitenewsworthy lately and, depending on your point of view, it could be very good or very bad. Two more phrases come to mind when discussing the apparent love-hate relationship between the industry and mainstream media: "One bad apple spoils the whole bunch"and "Birds of a feather flock together." Like it or not, the reality is that this industry is plagued by a guilt-by-association mentality. The bad news makes for screaming headlines, while the good news seems to fall on deal ears.