Acura Aghast at Consumer Reports' Last-Place Ranking

摘要

CONSUMER REPORTS' 2008 CAR BRAND Perception Survey shows the usual suspects, Toyota and Honda, atop the heap, but finds Honda's upscale marque in the basement - which shocks brand officials. Acura officials dispute the rating. "Our research shows Acura is ranking high in technology aspects and brand awareness and those types of things," a spokesman says.