'Collaborative Coatings' Competition

摘要

The second lecture of the afternoon was the Coatings Collaborative winning presentation delivered by Jennifer Elliott of Millennium Chemicals."Tiona 696 - Product Development and Commercialisation".Jennifer detailed the development of a significantly new grade of Titanium pigment from the initial establishment of a market need to the implementation of business strategies to exploit the new product,using cross-functional and multinational working teams.