Sumitomo Rubber Industries aims for what some may see as an unreachable target - a tire made of 100% natural resources.And,right now,it's just 3% away from reaching that goal.In unveiling the company's tire technology development and visions,SRI president Tetsuji Mino said the company's goal is to produce a tire "made of 100% natural resources" and another with a 50% reduction in rolling resistance,according to news reports.
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