Seeking a Paramount brand image Chinese tire marketer 'very much about the quality

摘要

GREAT NECK, NX.—Amid the flood of Chinese-made tires coming into the U.S., Paramount International Tire Inc. is trying to set its trademarked brand, Sagittar, apart by promoting its quality. Great Neck-based Paramount International, the U.S. arm of Paramount Investment Group Co. Ltd. of China's Shandong Province, was established in 2011 by Jeffrey Wang, a U.S. citizen who is the company's president.