Coca-Cola to Give New Juice to Juice

摘要

Coca-Cola plans to create a single global packaging design for its key juice brands as part of a bid to cement its market leadership in the sector.The new look is based around the logo and color scheme of the company's flagship juice brand, Minute Maid. It will include that product's black rectangle and white background logotype. The company said it wanted the packaging overhaul to bring a cohesive and modern look to its juices.