Fragrance Naturals,Efficacy Discussed By Fragrance Foundation Panel

摘要

Despite growing consumer interest for natural ingredients,the effectiveness of fragrances and cosmetics is more critical to product development than whether or not a product contains naturals,a panel of fragrance industry execs agreed during the Fragrance Foundation's"Naturals in Fragrance"meeting in New York City June 8.Customers are"still holding us to a priority of performance for personal care...before the level of naturals"in products,Bath & Body Works Exec VP Merchandising and Brand Development Camille McDonald said.