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首页> 外文期刊>The Rose Sheet: Toiletries, Fragrances and Skin Care >Kline Analyst Discusses Importance Of'Real'Innovation During Recession
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Kline Analyst Discusses Importance Of'Real'Innovation During Recession

机译:克莱恩分析师讨论经济衰退期间“真正”创新的重要性

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摘要

Kline & Company's Laura Mahecha maintains that companies looking to trim expenses should keep R&D off the chopping block-assuming the innovations they are bringing to market are"real.""I think smart companies are those that will continue along the path of developing innovative new products and line extensions,"Kline's industry manager-healthcare told"The Rose Sheet"March 18."There is some room there to innovate and to see sales growth as a result of real innovation,"she said.
机译:克莱恩公司(Kline&Company)的劳拉·玛哈查(Laura Mahecha)坚持认为,希望削减开支的公司应该将研发拒之门外,前提是假设他们正在推向市场的创新是“真实的”。我认为,聪明的公司将是那些将继续发展创新型公司的公司。她说:“产品和产品线的扩展,3月18日,Kline的保健行业经理告诉The Rose Sheet,“那里还有一些创新空间,可以看到销售是真正创新的结果。”

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