Survey Shows Consumers Seek Supima~R Brand

摘要

THE RESULTS OF the third annual Supima nationwide survey of consumer trends underscore the continuing emphasis by shoppers on comfortable,high quality fabrics in products from home furnishings to apparel,and on consumer desire for products with Supima~R cotton.The survey was initiated in December 2005 by Supima in conjunction with House Beautiful magazine and its parent company,the Hearst Corporation.