Will Asian tissue suppliers capture the whole world?

摘要

GLOBAL TISSUE CONSUMPTION has returned onto its steady growth trend line of 4% per year after only a small bend on the growth curve caused by the global recession in 2009. The global tissue industry reacted surprisingly fast to the recovery and we have seen a vast quantity of new project announcements, not only in China but also in Latin America, North America and Europe. But having an analytical and objective view to the global project situation, one specific feature stands out: the expansion speed of the main Asian (Chinese) tissue suppliers by far exceeds that of the most other top 20 global tissue companies. Actually, CMPC Tissue seems to be the only non-Asian origin tissue company being able to keep up with the investment pace of the Asian suppliers.