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Looking Back at 2010: The Book Industry in Germany Still Trying to Find Its Way into Digitization

机译:回顾2010年:德国的图书行业仍在尝试进入数字化之路

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摘要

In her report about the German publishing industry in 2010, Veronika Licher shows some of the trends and different stages of digital development. She mentions how different players like the German Publishers and Booksellers Association or book wholesalers changed direction or added new services to adapt to the changing market and how e-book distribution is working its way through traditional and new channels. A short review of the bestselling titles in 2010 and the development in children’s publishing follows as well as an introduction how German publishers are trying to make use of the new reading pens.
机译:Veronika Licher在2010年有关德国出版业的报告中,展示了数字发展的一些趋势和不同阶段。她提到了像德国出版商和书商协会或书籍批发商这样的不同参与者如何改变方向或增加新服务以适应不断变化的市场,以及电子书的发行如何通过传统和新渠道进行。接下来简要回顾了2010年最畅销的书名以及儿童出版业的发展,并介绍了德国出版商如何尝试使用新的点读笔。

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