Precision farming approach offers convincing evidence

摘要

Investing in Precision Livestock Farming (PLF) could help poultry producers convince retailers and consumers about the high levels of welfare that are commonly found in intensive systems. Simon Lague, business development manager of technology companyFancom, says high-tech systems could help farmers collect the evidence they need to prove that poultry production has progressed. Addressing the Royal Agricultural Society of England event in Derbyshire, Mr Lague said farmers should not be scared to usespecialist equipment, such as cameras and microphones, to help them manage their birds.