TETRA Pak has announced the launch of the industry's first carton made entirely from plant-based, renewable packaging materials. The new Tetra Rex carton will be the first in the market to have bio-based low-density polyethylene (LDPE) films and bio-based high-density polyethylene (HDPE) caps, both derived from sugar cane, in addition to Forest Stewardship Council (FSC) certified paperboard. "Environment excellence is one of Tetra Pak's strategic priorities and a driver of our product development activities," said Charles Brand, VP Marketing & Product Management at Tetra Pak. "Together with suppliers, customers, and other stakeholders, we are leading the industry towards 100% renewable packaging. We believe that increasing the renewable content of our packages is not only good for the environment, but also offers our customers a competitive advantage in the overall environmental profile of their products."
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