Looks that Quill

摘要

THE FIRST TIME I SAW Mr. Pokee, a coffee-mug-sized hedgehog with 1.9 million followers on Instagram, I naively thought he was somehow special. He has fluffy white belly fur and likes to scamper around on his stubby little legs. He frequently poses in front of heavily edited nature scenes, as if he's photobomb-ing a Windows desktop. Sometimes he holds a tiny teddy bear or wears tiny socks. When he smiles, he shows the most adorable, unthreatening fangs. But when I tapped the blue Follow button, I was surprised to see Instagram drop down a menu full of other hedgehog influencers I might enjoy. There was Koala, who wears glasses and poses in elaborate backdrops made to look like scenes from Harry Potter. There was Wilbert, who does hedgehog ASMR by munching worms in front of a mini microphone. There were hedgehogs wearing tiny hats, hedgehogs going on tiny vacations, hedgehogs posing in front of festive banners that said things like "HAPPY EASTER" and "PROUD TO BE IRISH." The accounts daily_ dose_of_hedgehogs and daily__hedgehog aggregated the best of the week's hedgehog content and put some of it to music.