Using ordered probit modeling to study the effect of ATIS on transit ridership

摘要

A computer-aided telephone interview was conducted in two metropolitan areas in nonrthern California. The survey included an innovative stated preference design to collect data that address the potential of Advanced transit information systems. The study's main objectives are to investigate whether advanced Transit information would increase the acceptance of transit, and to determine the types and levels of in- Formation that are desired by commuters. The survey included a customized procedure that presents re- Alistic choice sets, including the respondent's preferred information items and realistic travel times.