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Bankruptcy protection and pricing strategies in the US airline industry

机译:美国航空业的破产保护和定价策略

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In this paper, we empirically examine the effects of bankruptcy protection (Chapter 11) on an airline and its rivals' pricing strategies. We estimate a price equation on a panel of 400 routes over the period 1987- 1993. We also examine the impact of bankruptcy on a firm's average operating costs. The results indicate that a bankrupt airline is able to lower its operating costs and that these cost reductions are partially translated into lower prices. Rivals appear to lower their prices more than the bankrupt carrier. Their reaction appears stronger in dense markets and in markets where they face a bankrupt airline that will not survive its bankruptcy. They also appear to start lowering their prices prior to the bankruptcy of the weak airline. These results are consistent with aggressive pricing by rivals and the magnitude of the estimated effects suggest that they may have contributed, in part, to the financial losses of the industry in the early nineties.
机译:在本文中,我们通过实证研究了破产保护(第11章)对航空公司及其竞争对手的定价策略的影响。我们在1987年至1993年期间估算了400条路线中的价格方程。我们还研究了破产对公司平均运营成本的影响。结果表明,一家破产的航空公司能够降低其运营成本,而这些成本降低部分转化为更低的价格。竞争对手似乎比破产航空公司降低了更多价格。在密集的市场和面临破产的航空公司而无法生存的市场中,他们的反应似乎更加强烈。在疲弱的航空公司破产之前,他们似乎也开始降低价格。这些结果与竞争对手的积极定价相吻合,并且估计的影响程度表明,它们可能部分地导致了90年代初该行业的财务损失。

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