If you usually think of buildings as things made of concrete, glass and steel, Swiss architects Jacques Herzog and Pierre de Meuron would like to remind you that buildings are also made of shadows, glimmerings, textures and smells. This is, after all, probably the only architectural team ever to have formulated its own perfume. Called Rotterdam-O.K., these guys have no future in retail-it was produced in a tiny edition of just 1,000 bottles to accompany a museum show of their work in that Dutch city last year. Herzog, the more talkative of the pair, is quick to explain that the fragrance was not an attempt to go head to head with J. Lo. They just wanted to make a theoretical point. "We very strongly insist on architecture's potential to reach all the senses," he says, "not just the visual. At a time of digital media and cyberspace, architecture has this old-fashioned potential. You can touch it, you can feel it, you can see it, you can smell it."
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机译：如果您通常将建筑物视为由混凝土，玻璃和钢制成的建筑物，那么瑞士建筑师雅克·赫尔佐格（Jacques Herzog）和皮埃尔·德·梅隆（Pierre de Meuron）谨提醒您，建筑物也由阴影，微光，纹理和气味构成。毕竟，这可能是唯一一支配制自己的香水的建筑团队。这些人被称为鹿特丹（Rotterdam-O.K。），他们在零售方面没有前途-去年仅在1,000瓶的小版中生产，以伴随他们在荷兰这个城市的博物馆展览。两人中比较健谈的赫尔佐格（Herzog）很快解释说，这款香水并非试图与J. Lo并驾齐驱。他们只是想提出理论上的观点。他说：“我们非常坚决地坚持建筑具有实现所有感官的潜力，而不仅仅是视觉。在数字媒体和网络空间时代，建筑具有这种过时的潜力。您可以触摸它，就可以感受到它。 ，您可以看到它，可以闻到它的味道。”
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