The Next Pele Brazil's Neymar

摘要

Bobby Ghosh's TIME International cover story on the soccer star showed how Brazil's thriving economy explains the career of its most valuable sporting asset. Unlike previous generations of players, Neymar doesn't need to move to Europe to make a fortune; he's one of the world's best-paid players without leaving his hometown of Santos. Neymar tweeted, "Very proud to be the eighth Brazilian to be on the cover of TIME."