WPP and the world of workplace design

摘要

BDG architecture + design is a part of WPP, the world's largest communications services group by revenue, employing more than 200,000 staff in 3,000 offices. Both BDG, led by chief executive Gill Parker, and its parent company are involved in a pioneering real estate strategy to co-locate WPP offices in Europe through major retrofit projects. An example is Sea Containers House in London’s Black什 iars (right), a flagship 235,000 sq ft scheme which completed in 2014 and brought together businesses from ad agency Ogilvy & Mather, media agency MEC, gtb and a number of specialist client teams previously located in multiple sites. This prominent building, overlooking the Thames, was reimagined as a diverse collection of appealing spaces including an amphitheatre, winter garden, restaurant and cafe; all designed to promote a high level of interaction and communication. Speaking to me at Sea Containers House, Max Holliday (above left) and Colin Macgadie (above right) explain this strategy and tell me how their two firm s work together.