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Credit crunch to accelerate demand for bundles

机译:信贷紧缩以加速捆绑需求

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摘要

European consumers who are tightening their belts ahead of the expected economic slowdown will search out the best deals on broadband, which is likely to drive demand for cut-price bundles and promotional offers. But operators could also end up benefiting as consumers shift their entertainment needs from cinemas and bars to their living rooms. That was the conclusion of a number of consultants and bank analysts questioned by Informa Telecoms & Media about the possible effects of the so-called credit crunch on Europe's broadband sector.
机译:在预期的经济放缓之前束紧腰带的欧洲消费者将寻找宽带上的最佳交易,这可能会推动对降价捆绑和促销优惠的需求。但是,随着消费者将娱乐需求从电影院和酒吧转移到客厅,运营商也可能最终从中受益。这就是Informa Telecoms&Media质疑了所谓的信贷紧缩对欧洲宽带行业可能产生的影响的许多顾问和银行分析师的结论。

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