FTC Unlikely to Act Against Those Making Good Faith Efforts to Comply with New COPPA Rule

摘要

As the updated Children's Online Privacy Protection Act (COPPA) rule takes effect Monday, operatorsnof child-directed websites and apps are navigating the expansions in the rule, industry membersnand observers told us. The expansions in the rule — unveiled by the FTC late last year (CD Dec 20 p10)n— include defining personal information to include device identifiers and the inclusion of sites and appsnthat are largely but not primarily directed to children. Such expansions require apps and websites to donsubstantial backend work and may cause revenue losses, said industry officials.