Do good and talk about it!

摘要

In a worldwide survey, SUN & WIND ENERGY questioned more than 1,000 companies from the renewable energy sector about their social involvement. Only 49 companies took the opportunity to respond to our questionnaire. The result: social projects are popular. But background information is scarce.rnWhy does the industry enter social projects? First and foremost, it is due to charity, according to the public relations departments from around the industry. Image building and branding are welcome side effects. But social projects can also help companies gain ground in new or emerging markets or when testing their products under extreme conditions.