Appeals Court: Affiliate Marketer Responsible for 'Fake News' Sites

摘要

A three-judge panel of the U.S. Second Circuit Court of Appeals ruled that the affiliate marketing company LeadClick is responsible for fake news sites that promoted weight-loss products. The judges rejected LeadClick's argument that it didn't create the fake news sites and therefore shouldn't be held responsible for duping consumers. "A defendant may be held liable for engaging in deceptive practices or acts if, with knowledge of the deception, it either directly participates in a deceptive scheme or has the authority to control the deceptive content at issue," the judges wrote.