VDZ publishes new white paper on German magazine market in 2012

摘要

Many publishers and market observers complain that the Internet is destroying the classic media business. They report falling sales and a mass extinction of magazines and journals, and there are no clear indications of when this development will end. Sceptics are creating a gloomy picture of the future in this context. Other market experts, however, are talking of a transformation in the media business, pointing out that print is not dead.