デジタルスタイルデザインに関する研究: 感性言語による水玉模様デザイン創発システム

摘要

It has become difficult to differentiate industrial products as a point of view of the quality due to development of high production technology in each country and company. Development of products satisfying Kansei, requirement and preference of customers, has been becoming important and indispensable. This paper describes the development of a system emerging polka dots, which are widely used in the field of clothing pattern, based on Kansei of customers. The system is composed of two subsystems which determine color and arrangement of polka dots based on customer's Kansei. Questionnaires to investigate the relationship between the polka-dots colors, polka-dots arrangements and the impressions were performed. A neural network system to generate polka-dots design from required impressions was constructed based on the questionnaire results. The required impression is expressed by nine Kansei words with weight coefficients for color and by seven Kansei words with weight coefficients for arrangement.%高度生産技術の普及に伴い,製品を品質で差別化することが困難となり，製品開発において，顧客が製品に対して要求する機能および顧客の感性に合致するデザィンを提供することが重要になってきた.後者の観点において，顧客の感性を定量的に捉え，製品デザィンに反映する手法の開発が望まれている.