The politics of representing cultures in ubiquitous media: challenging national cultural norms by studying a map with Indian and British users

Ann Light

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The politics of representing cultures in ubiquitous media: challenging national cultural norms by studying a map with Indian and British users

机译：在无处不在的媒体中代表文化的政治：通过与印度和英国用户一起研究地图来挑战国家文化规范

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Ubiquitous computing brings new parts of the world into contact with each other through digital devices. Consequently, it is important to understand what meaning is attached across contexts to particular interface choices, especially for the display of identity-related information. This understanding is made all the more critical when there are politically sensitive differences in status between areas (such as those implied by labelling one a "developing region"). This paper examines the politics of designing interfaces by looking at the situation of two producers in developing regions and relating this to the outcomes of studying a map metaphor with potential consumers from India and the UK. It does so in the context of exploring the representation of food production information as interactive user-generated content. Its findings challenge the popular notion of national cultural norms and suggest that an interface, which emphasises geography, can hide intercontinental similarities and intra-national variation and thus provide new support for stereotyping by region.

机译：普适计算通过数字设备使世界的新部分彼此联系。因此，重要的是要理解跨上下文对特定接口选择附加的含义，尤其是对于与身份相关的信息的显示。当地区之间的地位存在政治敏感性差异时（例如，将一个地区标记为“发展中地区”所隐含的），这种理解就变得尤为重要。本文通过研究发展中地区的两个生产者的状况，并将其与研究印度和英国潜在消费者的地图隐喻的结果相关联，来研究设计界面的策略。它是在探索食品生产信息作为交互式用户生成内容的表示形式的情况下进行的。它的发现挑战了国家文化规范的流行概念，并表明强调地理的界面可以隐藏洲际相似性和国家内部差异，从而为按地区的定型观念提供新的支持。

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《Personal and Ubiquitous Computing》 |2011年第6期|p.585-596|共12页
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Ann Light;
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Sheffield Hallam University, Sheffield, UK;

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入库时间 2022-08-17 13:18:52

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The politics of representing cultures in ubiquitous media: challenging national cultural norms by studying a map with Indian and British users

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