'HTC PURELY FOCUSES ONLINE'

摘要

In terms of all the End Product lines, what is Current specific GTM and how are you approaching it? Our GTM is 360 which is below the line as well as above the line. To have retail execution below the line we have promoters at the retail outlets, we work closely with the retailers and for above the line we do digital campaigns we are strong in digital campaigns because I think our target segment goes to internet and they are active on social media in addition to it we do the traditional digital media like hoardings, print etc.