Diaper Balm Tube Enables Mess-Free Application, Inspires Creativity

摘要

When family skincare company EmBeba began development of its first product, Don't Be Rash Diaper Balm, in 2019, the design of the packaging was as important as the product in delivering a safe, clean, and effective experience for parents and babies. EmBeba founder and CEO Thai-Anh Hoang was inspired to launch the company after being given a balm for her daughter's sensitive skin by a relative in Bosnia that was made using ingredients from her garden. The balm contained soothing, skin-nourishing, anti-inflammatory herbs and flowers that helped protect the baby's sensitive skin from moisture while wearing a diaper. "That's where the first seed was planted-why don't we share this recipe with others who have this issue?" Hoang recalls. "I quickly discovered there are any number of generational skin remedies from a variety of different cultures, typically based on soothing natural ingredients. So we decided to create a generation-tested, family-approved line of remedies for skin-sensitive families who want a product that is based on homemade balms but is easy and convenient to apply."