Oxbow Animal Health, Inc., Murdock, NE, is a worldwide supplier of premium, nutritionally fortified, life-staged food products for small animals such as rabbits, guinea pigs, hamsters, chinchillas, and pet rats. The company had been using conventional vertical form/fill/seal bagging systems to handle its packaging needs. But at the beginning of 2011, Oxbow introduced a new, more compact bag style with a stand-up base, reclosable zipper system, and updated, high shelf impact graphics for its "Essentials" brand of pet foods.
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