PepsiCo, HPP, omni-channel marketing at 2016 Packaging Conference

摘要

The latest brand owner packaging initiatives, as well as emerging technologies, will be presented at The Packaging Conference 2016, February 8-10, Green Valley Ranch, Henderson NV. Attendees will hear about the disruptive packaging approach taken by the fairlife brand to introduce a premium milk product into a commodity market. Also at the conference, PepsiCo will discuss what drives packaging innovation and sustainability for a global brand.