Pouched product a Shark Tank success

摘要

Clean Ethics LLC of Richmond, VT, is about to get a $75,000 infusion to help fulfill purchase orders and get its Bottle Bright product into retail. Appearing in January on the TV reality show Shark Tank, where entrepreneurs/ contestants make business presentations to a panel of four "shark" investors. Clean Ethics hooked investor Lori Greiner, who negotiated a deal for 33% of the business in return. Bottle Bright is an effervescent tablet that cleans and sanitizes water bottles, or other drinking containers, without chlorine or chemicals. Founders Seth Friedman and Justin Koehneke-avid mountain bikers and hikers-invented the product after being fed up with having dirty, slimy water bottles and travel mugs on the trail.