Household cleaner packages pop with effervescence

摘要

Abright-yellow slice of lemon, effervescent bubbles, and typography with a retro-'50s flair make up the new package graphics for a full line of household cleaning products from Lemi Shine. The Austin, TX-based, family-owned company has been in the business for 22 years, with its first product the Lemi Shine Detergent Booster. Since then, it has expanded its portfolio to include more than 10 different products—among them, a multi-use appliance cleaner, a dual-chambered powder and gel dish detergent pod, and a spot- and stain-resistant surface cleaner— all using 100% natural citric acids.